Sophie Reynolds
Head of Content, SocialSchedulerLondon, UK · 12 articles
Sophie Reynolds is Head of Content at SocialScheduler. She spent six years as a social media strategist and content planner for startups and creative businesses before joining, building the weekly content systems that small teams can keep up with. She writes the strategy, calendar and format guides on this blog, and she plans the SocialScheduler accounts with the same method she describes in them. Sophie is based in London.
- Content strategy
- Content calendars
- Instagram and LinkedIn formats
- Brand voice
By Sophie Reynolds
Articles
Evergreen Content for Social Media: What It Is, 30 Examples, and How to Reuse It for a Year
October 2026
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Free Social Media Calendar Template (Google Sheets, Excel and Notion) and How to Fill It
October 2026
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B2B Social Media Strategy: A Plan That Fits a Two-Person Marketing Team
September 2026
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Content Pillars for Social Media: How to Pick Yours (With 30 Examples)
September 2026
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How to Schedule Instagram Posts in 2026: App, Desktop, Meta Business Suite and Scheduling Tools
September 2026
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Instagram Carousel Posts: Sizes, How to Make One, and What Works in 2026
September 2026
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LinkedIn Carousel Posts in 2026: Sizes, How to Post One, and 12 Examples
September 2026
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How to Repurpose Content Across Social Networks (One Source, Ten Formats)
September 2026
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How to Create a Social Media Content Calendar (Free Template and Examples)
September 2026
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155 Social Media Post Ideas for 2026 (by Goal and by Industry)
September 2026
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How to Create a Social Media Strategy in 2026 (Step by Step, With Template)
September 2026
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5 Simple Ways to Improve Your Social Media Scheduling Strategy
November 2025
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